As part of the 7DayStartup and #CBChallenge I’m testing several ideas of catchy description of Kneaver, beyond strict description.

Fun fact: I’m born in advertising but I never practised it for myself. Let’s see if there is something left in the genes.

You will find below a few ideams of chatchy, snappy marketing slogans for Kneaver. Each catchphrase takes the form below. Each of them as a number or a name and a rationale. The rationale makes the link with a unique selling point or feature of Kneaver. As I progress I will add some sketches or pictures or memes. Let me know in comments what you think.

Example

The slogan itself
The rationale behind the phrase
A Picture
Possible variants for each fragment, separated by vertical slatches |, Inline options are surrounded by square brackets [], if there is only one it’s optional, either with or without So X [|A|B C] Z could be X Z or X A Z or X B C Z
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Happy

Be happy
Overthinking on your venture?
take your project on Kneaver and start collecting, organizing ideas, links, posts, influencers and enjoy sweet dreams with peace of mind
guy sleeping
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Track

How to keep track
All the Knowledge
for my work
take your project on Kneaver and start collecting, organizing ideas, links, posts, influencers and enjoy sweet dreams with peace of mind
guy sleeping
Track|own|Control All the Knowledge| what I wish to learn | what I learned [ what wish to use for my work|for my goals|for my project|
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FOMO

Feer of forgetting something?
Kneaver let you collect thought big of small and relate them. If you can prime on one you will find the others. Search is also going by proximity on items
Searching a lost pin in a haystack
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Soothe

Compulsive Imagination? Ideas always emerging
A regular Kneaver Moment (Habit) can soothe quickly
Aspirin pills, or herbal tea cup
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Happy

Be happy
Keep an eye on what’s brewing while enjoying life
Staying always on, abreast requires a lot of attention. Kneaver tracks and keeps many streams: Twitter hashtags, followers, new follsoer, lost followers, Google Alert etc. because you hae an archive and results are prioritize by matching them with your knowledge it’s easy to check and thereis no risk of losing something
Spectacles or a Radar picture, moon or stylicized eye
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Share

Relax and share your learning path; Others will thank you #Minesweeper, and you will grow your #PLN
Kneaver handle exotics learning paths, combining moocs from various provider, chapter per chapter and tracking the knowledge accumulated. Years after it will still possible to idenfity from where something was learned. It’s a new dimension in Learning
Paths among mines
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Serendipity

Serendipity findings are great when you can welcome them in the middle of something else and find them after
Fortunate happenstance need to be captured at once. with Kneaver navigation history it’s easy to rebuild the context so just a minimal note is sufficient, often just a click. Sorting out ideas is also easy and it is sufficient to relate them to a nearby topic, after your current task is done. Notebooks or folders are ideas graves because they don’t support assocative thinking and search
weary guy
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Rush-hours

Breeze!
You did great with this lesson during your commute. Rush hours are a pain in Learning. Sit down and relax, Kneaver know where you are. Take this time to take a long dep reflective thinking
Using mobile it’s easy to start anywhere but you nee to keep an overall map of your progress to retain efficiently. Kneaver tracks progress, queues and buckets for your plans
guy in a tube with headset
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Traveller

Welcome weary [Knowledge] Traveller
Relax, you add a long learning path today
[let go|unload] your trails of thoughts , they are safe with @Kneaver
Kneavers can keep any kind of knowledge: big long form texts but also fragments, chunks, takeaway, tweets, conversation, youtube videos and rebuild them by timeline
weary guy
[This is|take] a stage on your [learning path|development]
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Badges

Welcome weary [Knowledge] Traveller
You reached @Kneaver, put down your backpack. We’ll take care of your badges
Kneavers can keep track your learning accomplishement, mirror LRs of MOOCs you join, aggregate all the learning events wherever they take place
old backpack
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whisk

tame those pesky creative ideas
Ideas tends to come out as short sentences. Lost in a note by themeselves they ail, in one huge note they are lost. Kneaver let ceate isolated ideas and progressively links them together, view thems as mindmaps at any time.
red fly-whisk
Ideas|thoughts|Projects
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Nail

Kneaver the Ultimate solution against Cognitive Overload
Kneaver let you organize your notes and select what should be learned, kept just in case or written for others. It’s both an organizer and a self-learning systerm. It will track your pogress and spaced repetitions.
Big Hammer
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Nail

Nail your BMC using Kneaver
With Kneaver you can build nice templates, ready to publish. They remain fully associative with your thinking. You can recall fragment and avoid running after each copy/paste. Forms can be build including layout, SVG and complete items can be called in them.
Big Hammer
BMC|Picth|marketing Slogan
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Nuggets

Learning Nuggets don’t trust favs and bookmarks for long term preservation. Kneaver is a cooler place
A wink to one of the numerous single feature services. It has a place in gathering knwoledge and having a clean workflow. It can’t be a good place to keep what becoms part of our working knowledge because not relations can be build to build upon it. using Kneaver and integration it becomes possible to make the most of it while offering flexibility.
Plate with Nuggets
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Pocket

A Pocket is not the right place to keep your Knowledge
A wink to one of the numerous single feature services. It has a place in gathering knwoledge and having a clean workflow. You can’t relate to your existing knowledge and fluidify absorption. It can’t be a good place to keep for long term what becomes part of our working knowledge because not relations can be build to build upon it. using Kneaver and integration it becomes possible to make the most of it while offering flexibility. Today many people keep moving their stuff from service to services. Kneaver can help here as well
a Jean’s Backpocket with a small hole
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