#PKMChat 2014-11-19 Writing to be useful

It has been noted in many chats that to be remarkable our contributions should be revelant, well documented but also useful for the reader. It is this last aspect that will be the focus of our second chat

Being relevant relates to the choice of audience, timing and underneath motivations of sharing while being useful reflect how much the reader will feel he can use, apply, keep what he just read and the feeling of having well spent his time reading it. Motivation for the marketer is to gain this gratitude feeling what will trigger the virality, for altruist writers it will be the satisfaction of bringing a positive contribution to the community. Why do we end up with this feeling that we just read some useful and beneficial for us. That’s what we want to explore so that we can reproduce it. PKMChat being about Personal Knowledge Management encompass Knowledge lifecycle in general. Our first chat was about learning, acquiring Knowledge. Our second is about sharing it. Week after weeks we will switch from one end of the lifecycle to another while exploring all the channels that could be used: social, formal, writing, videos. Feel free to suggest topics by tweeting to @pkmchat.

https://twitter.com/marlinobitanga/status/532584302362390528

@Luv4Social A blog should be a learning center where you create relevant, useful content for your target audience. #Luv4Social

— ThinkSEM (@ThinkSEM) October 16, 2014

Sam’s tweet during our last chat could be a hint of what it means to be useful https://twitter.com/SamHosenkamp/status/532615153129639936